Diversity, Equity & Inclusion
The American Urological Association (AUA) is proud to announce its new Partners in Diversity, Equity, and Inclusion initiatives. These new programs will elevate the awareness and discussion around diversity, equity, and inclusion (DEI) in urology and place this important conversation at the heart of our community, reaching urologists, the entire health care team, and patients.
Partners in Diversity, Equity, and Inclusion – Urologists and Healthcare Providers
Overview and Program Details
Through a series of post-Annual Meeting webinars, podcasts, and a print publication, we will delve into the lessons and learnings presented in the DEI abstracts sessions presented at AUA2024. In collaboration with our industry partners, who are committed to DEI, we will bring these important discussions to the forefront for all of our members.
DEI Webinars
The AUA will hold two webinars in June 2024 further exploring the AUA2024 DEI abstract presentations. For each webinar, a panel of abstract authors, leading Chief Diversity Officers, and thought leaders in the DEI space will discuss the abstracts and their implications and applicability to urology today. The themes of the webinars will mirror the abstract topics: Promoting Health Equity and Eliminating Disparities and Increasing Diversity and Representation in the Field of Urology.
Enduring Captured Video Content
To extend the reach of the webinars, the AUA will record the events, and the video will be posted on AUA’s YouTube channel to reach an expanded audience. These on-demand videos will allow the entire urological community to access this content and expand their knowledge on the importance of DEI in advancing the field of urology. The online format will include the video capture of the live event, the DEI abstracts that are the basis for the roundtable, and any additional resource materials that are discussed during the webinars. This will be evergreen content that will live on the AUANews platform and the AUAnet.org diversity page.
AUA Inside Tract Podcasts
The audio will be released as an episode on AUA’s very popular AUANews Inside Tract podcast. The AUANews Inside Tract podcast is a very successful program that leverages the popularity of this style of receiving information. A podcast is an episodic series of digital audio files that a user can download and listen to. Podcasts are often available for subscription, so that new episodes are automatically downloaded via web syndication to the user’s own local computer, mobile application, or portable media player.
AUANews DEI Highlights Supplement
Additionally, the DEI abstracts presented at the Annual Meeting will be bundled into an AUANews Highlights supplemental print publication. This supplement will be poly bagged with AUANews and mailed to all domestic members with the July issue of AUANews. Additional copies of the supplement will be used to further enhance awareness of this program through availability at Section meetings and other key events throughout the year. Furthermore, this special DEI supplement will be highlighted on the AUANews website as well as on AUAnet.org’s DEI page and pushed out digitally to all AUA members.
Sponsorship Opportunities and Benefits
There are two levels of partnership collaboration available:
Investment:
$50,000
  • Ability to have your Chief Diversity Officer (or similar role) participate in one of the webinars as a thought leader in DEI
  • Recognition by moderator during the webinar
  • One-page advertorial in an AUANews digital issue (between July and December 2024) highlighting your company’s DEI initiatives. You will have the ability to link back to any digital asset(s) you select
  • Special acknowledgement on the two videos and podcasts
  • Recognized on the back cover of the AUANews supplement as a Partner in DEI
  • Recognized as a Partner in DEI on all promotions and program signage for the abovementioned activities with company logo
  • Recognized as a Partner in DEI on the AUAnet.org website (DEI page) with company logo
  • There are only 4 Platinum Partner opportunities. Because of the unique opportunities with this level of partnership, contract would need to be secured by April 15, 2024)
Investment:
$20,000
  • Special acknowledgement on the two videos and podcasts
  • Recognized as a Partner in DEI on all promotions and program signage for the abovementioned activities with company name
  • Recognized as a Partner in DEI on AUAnet.org website (DEI page) with company name
Partners in Diversity, Equity, and Inclusion – Urology Patients
Overview and Program Details
In an effort to expand knowledge, advance research, and improve patient care throughout the urology community, the American Urological Association and Urology Care Foundation are formulating a collaborative health equity awareness and education series. Three to four new Patient Awareness Webinars are planned in 2024 relevant to areas in Prostate Cancer, Bladder Cancer, Renal Cancer, and Bladder Health. Discussion topics will align with DEI needs and gaps and would help elevate a call to action on important health topics/ issues in the urology community:
  • Innovative patient access programs, including patient navigation
  • Barriers to diagnosis, care, and treatment for minority populations
  • Research advocacy
  • Other systemic issues to care – financial, prior authorization, step therapy, etc.
These webinars will help support opportunities to raise awareness and educate and empower patients, their families, and caregivers through this collaborative effort. The proposed webinar series may include such topics as:
  • Prostate Health and Transwomen – June 2024
  • Clinic Trials – Underrepresented Minority Populations – August 2024
  • Genetic Testing for Urologic Cancers for at Risk Populations – September 2024
  • Overactive Bladder – Employment and Return-to-Work Issues for Women – November 2024
Goals of the webinars:
  • Increase awareness of the importance of cultural competency in urology
  • Provide resources to patients and underrepresented populations
  • Share the importance of DEI for urologic patients and physicians
  • Improve patient experiences
  • Promote healing caregiver knowledge regarding treatment options; and
  • Improve patient, caregiver, and provider communication
Sponsorship Opportunities and Benefits
There are two levels of partnership collaboration available:
Investment:
$20,000
  • Opportunity to serve on the Steering Committee as an advisor to provide informal input on the planning and development of the program and speakers
  • Opportunity to host and make remarks during the webinar(s)
  • Recognition on the walk-in slides for the webinar programs
  • Opportunity to cross-promote and link to the webinars housed on the UrologyHealth.org website (12 million visitors annually)
  • Recognition on all webinar invitations and meeting agendas as the Advocacy Champion
Investment:
$10,000
  • Opportunity to provide input on program agendas
  • Recognition on the walk-in slides for the webinar programs
  • Opportunity to cross-promote and link to the webinars housed on the UrologyHealth.org website (12 million visitors annually)
  • Recognition on program agendas as the Advocacy Patron